Standardization of addresses

MyDataQ_Addresses: Tool designed for standardization, cleansing and correction of addresses.

Main features of the standardization of postal addresses:

Separates postal data in the following fields: street, number, complements, post (zip) code and town; including addresses without format.
Verifies, incorporates or updates the post (zip) code.
Corrects and codifies the street and town assigning INE code.
Finds and corrects changes in street and town nomenclatures.
Marks impossible addresses.
Assigns reliability indicator for postal sending.

Standardize an address is essential primarily to ensure that the recipient receive the letter sent.
Proper communication is achieved by ensuring that the data shown in the envelope are correct and well written.
Standardize addresses regularly provides a clean and accessible database, improving the effectiveness of direct marketing campaigns.
In addition, if the recipient´s data are standardized properly, the postal service is able to reduce the time of delivery of such letters.
According the Data Protection Act (LOPD), it is mandatory that personal data are accurate and continually updated.

MyDataQ_Addresses takes data from the main official sources: Post Office, National Statistics Institute INE, Councils and Digital Mapping.

The module MyDataQ_Addresses for addresses standardization provides average success rates of up to 90%.